The VitalSource Resource

The VitalSource Resource

Vanessa Boddington

Vanessa Boddington is Marketing Director EMEA and Asia Pacific at VitalSource. She has over 15 years experience in higher education, covering technology and publishing. Vanessa's previous roles include sales and marketing at McGraw-Hill Publishers where she headed the Higher Education marketing team and launched Connect and LearnSmart (online homework and adaptive learning products) to the European market. Vanessa has a Bachelor's Degree in Business Studies and spends her free time pounding the pavement in preparation for road races.

Recent Posts

Why students choose to study abroad - and what that means for your institution

Posted by Vanessa Boddington on November 12, 2019

person-holding-terrestrial-globe-scale-model-taken-1079033Here in the UK, freshers’ weeks are over and temperatures are falling. For Year 13 students thinking about making their university applications, it’s not hard to see the appeal of studying overseas in a sunnier climate. According to a Unifrog survey, in 2019 nearly a third of sixth formers actively considered studying abroad.

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Growing without the growing pains: How educational institutions can manage the challenges of expansion in an uncertain environment

Posted by Vanessa Boddington on October 29, 2019

money-549161_1920The relaxation of regulations controlling student numbers has been a double-edged sword. Some universities are failing to fill courses, while others—particularly prestigious Russell Group institutions—have increased student numbers and revenues but are suffering growing pains. Since 2012, Bristol University and Exeter University, for example, have grown more than 60%. This rapid expansion can bring its own challenges.

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Time to change: Five ways to transform your student experience in six weeks

Posted by Vanessa Boddington on October 04, 2019

BIMMBlogThere’s no doubt that the fallout from the TEF review, the Augar report, and the uncertainties of Brexit will continue to dominate the minds of higher education leaders for some time.

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The student view: Digital makes learning possible

Posted by Vanessa Boddington on September 12, 2018

The student view: Digital makes learning possibleWhen Christopher Weaver was considering graduate school to facilitate a career change, he knew it would be a challenge.

“I had concerns with the time I had to spare as I work full time as well,” said Weaver, a 30-year-old from Yorkshire who works as a structural surveyor.

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Increasing retention with tools that fit the needs of modern students

Posted by Vanessa Boddington on June 04, 2018

Increasing retention with tools that fit the needs of modern studentsHigher education in the United Kingdom is changing, and a number of factors are contributing to this. The steady rise in tuition fees means that students are beginning to view university in a different light. Gone are the days when higher education institutions are simply viewed as “cathedrals of learning.” Instead, modern students have an increasingly transactional view of university. Student satisfaction and value for money is high on their agenda, and moves are being made by industry bodies in order to evaluate both these areas for prospective students.

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