The VitalSource Resource

 Digital course materials are more robust, interactive, and valuable than many realize. Research shows that 60% of students feel that digital learning technology—like Bookshelf®, the world’s leading digital content platform—has improved their grades. Additionally, 88% believe they get better grades with interactive content vs. print.

But to maximize the impact of these tools, it takes an instructor who is comfortable teaching with digital. One way to achieve this is to learn from other instructors like Hannah Mullis, Adjunct Instructor of Communication at William Peace University.

This op-ed was originally published on eCampus News on June 13, 2018.

There is a pervasive villain that strikes at the very heart of higher education. Its wound is painless yet powerful; victims don’t even know their academic life has been crippled until it’s too late. 

Nearly all college students, 92 percent to be exact, believe that digital textbooks have advantages over traditional textbooks, but studies find that faculty are more reluctant than their students to transition to digital. To meet these needs, faculty must learn to integrate digital into the classroom—but many don’t know where to start or how best to use the available tools.

The Washington Post recently explored the revolution in college course materials in an article published on April 14, 2018. The article investigated questions about cost, fairness, and access for students as they grapple with high prices and adapt to changing technologies.

After the spring back-to-school rush, our friends in the independent campus store industry come together for two key conferences, the Independent Collegiate Bookstore Association annual meeting (ICBA) and the National Association of College Stores Campus Market Expo (CAMEX). At these conferences, store leaders and staff learn from industry thought leaders, and each other, and discover new tools to help their stores contribute to the mission of their institutions.

While there’s plenty of cool “front of the store” merchandise on display at ICBA and CAMEX--one can acquire a collegiate branded spatula, or team spirit cowboy boots--the store leaders we work with are focused on something more critical than game-day attire. For the campus store folks focused on course materials, the mission is improving affordability and student outcomes. Increasingly, college stores are the driving force behind lowering the costs of course materials. While their per-unit margins may be shrinking, campus stores are stronger and more valuable to their institutions than ever before.